Sustainability

One order. One tree. Woven from recycled plastic.

Every Destination Label order plants a real tree, and our towels are made from recycled plastic bottles. This page is our running scorecard.

Our forest so far

Trees planted, one with every order

Real trees in real reforestation projects, planted with Tree-Nation. Every one is mapped, named and tracked.

See our living forest

How your tree gets planted

You place an order

Any product, any destination. That order funds one new tree.

Tree-Nation emails you

Click the link and plant your tree virtually from home.

A real tree grows

See its species, location and certificate as it grows.

Why trees?

1/3

Of fossil-fuel CO2

Forests absorb around 2 billion tonnes of CO2 a year, roughly a third of what burning fossil fuels releases.

80%

Of land biodiversity

Forests are home to about 80% of the world's terrestrial species, from insects to large mammals.

18%

Of global emissions

Deforestation causes more emissions than the world's entire transport sector. Planting pushes the other way.

The towel itself is recycled too

Our beach towels, tea towels and tote bags are woven from yarn made of recycled plastic bottles.

Click here to visit our forest

Watch our forest grow

Every tree is public. Visit our Tree-Nation forest to see the species, the countries and the live count.

Visit our forest